Email marketing is big business! And when it comes to email marketing campaigns, no other marketing tactic performs better. But, how can you improve your email marketing performance?

In this guide, we will explain the four most important metrics you need to measure when it comes to all of your email marketing campaigns, and not only that, but we’ll also provide you with specific steps on how to improve them!

Here is what you will learn:

• Understand the four major email marketing KPI's and they are calculated
• 12 actionable tips on how you can increase all four KPIs
• 3 real life case studies on how brands use these tips improve email marketing KPIs
• A free email marketing KPI cheat sheet that you can use every time you send out a new email campaign

This guide is the perfect step to help you improve the success of your email marketing campaigns.